1. When in doubt, incentivize. Online audiences typically have a very short attention span. They’re also being bombarded with information at an unprecedented rate. If you’re trying to get someone to sign up for your email list, you’re already in a highly competitive...
There’s no doubt that COVID completely upended our lives. For many of us, two years of complete instability and constantly changing regulations radically changed our priorities, our perspective, and our goals. In 2021, more people Googled “how to start a business”...
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