Shopping Local in Canada : Five Up-To-Date Stats You Need To Know (And What They Mean For Small Biz Owners) Small business owners have been through a LOT over the last two+ years. Keeping a business going through lockdowns, capacity limits and a seemingly...
The Power Of Your Story : How Good Storytelling Builds Customer Engagement We’re all suckers for a good story, right? Stories are powerful. They leverage our shared experiences and perceptions of reality to help us connect with each other, and with the things we hold...
Having hosted dozens of handmade markets over the last decade, Picks and Giggles has built a reputation for curating the best local vendors and services our communities have to offer. Holding a high standard of excellence for our markets not only ensures that...
If you’ve been running a business for any length of time, you probably already realize how important it is to cultivate strong engagement on social media. By definition, social media engagement refers to metrics that include the number of comments, likes and shares...
1. When in doubt, incentivize. Online audiences typically have a very short attention span. They’re also being bombarded with information at an unprecedented rate. If you’re trying to get someone to sign up for your email list, you’re already in a highly competitive...
There’s no doubt that COVID completely upended our lives. For many of us, two years of complete instability and constantly changing regulations radically changed our priorities, our perspective, and our goals. In 2021, more people Googled “how to start a business”...
The weather is finally warming up, pandemic restrictions are loosening and life is returning to normal in Ontario at last. Are you itching to travel but don’t have the budget for a big trip? We have good news. Residents and guests to Toronto have so much to...
Shop Local Online This Christmas : Unboxed Wishbook SUBSCRIBE TO GET YOUR WISHBOOK! This year has been tough on local businesses. During the pandemic lockdown earlier this year, big box retailers like WalMart were among the few essential services permitted to remain...
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